Although real estate is the largest asset class in the world, the real estate industry has not always been efficient in the way it conducts business. From the perspective of a tech company, that’s a powerful combination and makes for a tremendous opportunity. Not surprisingly, the alignment of this opportunity with ever-improving technology has been drawing more and more tech companies (and venture capitalists) into real estate. They’re bringing with them promises of optimization in the ways that the industry designs, builds, buys, sells, leases, and manages property… just to name a few.

This is PropTech! And it’s nothing short of the reimagining of the real estate industry. In addition, it’s not limited by geography. PropTech has truly become a global phenomenon over the past several years. Around the world, the real estate industry is seeking out technologies that will maximize revenues and drive down operational costs, both asset and business related. In short, real estate companies and professionals want to stay competitive. Increasingly, the digital transformation of real estate is providing that edge.

Our webinar will not be a promotional, PR event for specific PropTech companies. Instead, it will be a panel of industry influencers discussing how PropTech is making advances around the world. FIABCI, the International Real Estate Federation, is a global organization, so we definitely want to infuse the conversation with a global perspective. We currently have members on five continents and in 70 countries. All of them are invited to attend this webinar, as well as anyone interested in learning more about PropTech or the global network of real estate professionals available to FIABCI members.